As I have given my blogging journey from past 4 years. Also, I wanted to give you a brief about how to start as a blogger. Blogger is mix of all tasks a SEO expert and a script writer performs. We need to have a small amount of knowledge on all aspects of website handling. Becoming a blogger is not a simple task. We must have fast typing skills, searching skills and knowledge on every niche. Today I am going to tell you about how to start a blogging in India.
How to start blogging in India:
Pick a niche:
The first step to start a blog is to pick up a niche. Niche means nothing but a topic which is trending and only a limited number of competitors are into this. Trending topics makes your website list top and limited competitors make your blog to list as first website whenever a user’s searches regarding the topic.
And one should be careful while picking up niche. You should be clear about your passion in writing a blog, and past working experience and your personal life also matters. You need to be sure about the knowledge on the niche you have chosen. And last and most important thing who do you want to help with your blog and what is the problem and distance in information you can be able to solve from this.
For example, you have started a food blog, you need to be specific regarding the cuisine. Once readership on that topic is good and recurring then we can reach to next niche in the food blog such as another cuisine. This makes your website and blog evolve and complete all food blogs and topics. This makes every reader to stay within your website and get the largest information that he can.
We can use google trends to explore the trending topics in each country. One can be topic specific when we search. We get clear results of every topic and how it is trending.
Choose a platform for your for blogging:
If you have read the topic up to this, I know you are interested in this topic. I am sure that you have heard about the platforms present in this blogging sector. Platforms such as blogger, WordPress and medium. One needs to choose the perfect platform as per their requirements.
Other than WordPress, all have limited customization and monetization options. That why I prefer WordPress for blogging. We have n number of templates to design and website, and we can customize them as we want. We can have a content management system.
Blogger.com is powered by google. Where the hosting here is free for anyone who has domain and also who doesn’t have any domain. Google provides some basic domains to the users to post their blogs into internet freely. But when you want a unique identity then we need domain which can be linked with blogger.com
But WordPress has more advantages compared to blogger.com. Here we get full ownership and control. We can get customization options without any platform restrictions. Themes are predesigned as per the niches even the themes can be further edited as per our requirement. Plugins can be installed for easy access about the design and functionality. SEO, security and user experience tracking plugins are present over WordPress. This makes us know about our reach and readership easily.
Through WordPress we have freedom to monetize your blog post in various ways which include as network, affiliate marketing, sponsored content and e commerce functionality. WordPress has the largest benefit of scalability where it can handle a small blog to largest business websites and publications.
Huge community and support:
WordPress is spread across the world with large community with resources, plugins, and troubleshooting. This makes WordPress easy to find support system and community posts to resolve the problem.
Getting a host and domain for blog:
If we chose blogger.com we need not worry of host because google provides the hosting. But in WordPress we need to choose a web host and purchase a hosting plan. Most of the web hosting companies also provide domains also. And, in most of the hosting services when we buy hosting, we will get a domain for free. My suggestion is to take the domain like that which saves money.
Here is the link of hostinger for hosting which gives you 20% discount hostinger.
Setup of blog:
After purchase of hostinger web hosting and domain. We need to sign up to new wordpress account. Next, we can choose our blog website type and select how to build it.
There 3 options here:
AI website builder for wordpress, this creates full website by describing how we want.
Pre- built website templates are widely available we can choose any one of the templates from it.
There is another option we can select blank canvas and build a full website from scratch.
I will provide you with the clear and complete steps to set up a blog post in my further posts stay connected.
Start writing blog:
As you choose your niche blog and start writing then just relate to related information through reddit or Quora. And one needs to follow social media which is related to the same niche. Which can help us to make interesting points from it.
Analysis of the competitors is most required, which improves our dark areas and lets us know about readers’ interests.
Keyword research for blog:
Keyword is the word where people are searching about the topic in google. We can check t ahrer keyword researcher website where it shows difficulty and search volume.
Difficulty of the keyword is decided as per the blogs present on them. If we search about news there are thousands of websites present over it and this makes us rank slowly and never possible to reach high.
If we choose the trending todays topic then there will be less number of blogs but highest searches from the users which will be ranked as easy. When the demand is high, and supply is low, any business can earn money here is also the same way.
Ahref is the free and best tool for keyword research.
Google search console:
This googles tool helps our blog post to land on google. We can check does our blog post is indexed on google or not. At the same time, we can check clicks with related keywords and impressions noticed on our post.
This makes us know the audience requirement and better ourselves.
Google analytics:
This is an another google tool where we can get views of our blog daily and we can age group of readers and location of readers. This gives us exact views we acquired from google.
This tool also shows us where the traffic is acquired from. Such as social media, direct google or which source they have visited our website.
Affiliate marketing:
Amazon affiliate marketing can be done easily. As we have a website, we can show it or else an Instagram channel. Where we can display ads of amazon products and acquire revenue whoever clicks the add and initiate a purchase from it. This can be considered as a small source of income.
Lets know about Godrej which resembles Tata in saving country.